Pitchaway app for iPhone and iPad

For Media:

It’s time to get this sPRam thing under control.

Take back your inbox and give PR people what they crave - automatic feedback on their pitches (good and bad).

Pitchaway frees up your work inbox by directing PR people away from your work email address.*

Use the following “action buttons” to quickly process the incoming pitches. buttons

Pitchaway begins a feedback loop where PR people are rewarded for useful pitching and…well, sPRammed when they miss the mark.

* Imagine: only good PR pitches in your work inbox and they all come from one predictable email - easily set a rule to put all pitches into one folder.


For PR:

Stop pitching into a black hole.

The Media generates feedback on every pitch - you just don’t see it.

Think about it. They “vote” on the pitches you send when they open, delete or, (hooray!) respond. ANY response, good or bad, is feedback that’ll make you a better, more valuable media relations pro – and you’ll waste less time wondering and “following-up” and more time on active media relations.

Pitchaway provides a real-time status and feedback tools on your pitches to participating media.

Your careful pitches will be rewarded and compete with fewer and fewer sPRammy emails. If you are off base, you’ll know pretty quickly and can adjust.

We’re just at the beginning (they call this an Alpha release) and so sign-up for metrics for free for now and make sure to invite your media contacts to sign up (and make sure you remind them to mark you as “trusted”).